As someone who has worked in the interior design industry for over 15 years, I’ve seen firsthand the incredible impact that online content and social media have had on the way we approach design. When I first started out, the industry felt much more exclusive and inaccessible, with high-end designers and expensive resources often feeling out of reach for the average person.
But with the rise of YouTube and other online platforms, that has all changed. Now, anyone with an internet connection can access expert-level design advice, inspiration, and education, and that has had a profound impact on the way people think about and approach their homes.
I’ve also seen the power of YouTube in my own work as a designer. By creating my own channel and sharing my expertise and experiences with viewers around the world, I’ve been able to connect with people in a way that feels much more personal and authentic than traditional forms of marketing or advertising.
It’s allowed me to build relationships, share my passion for design, and hopefully inspire others to create homes they truly love.
So as we look ahead to 2025 and beyond, I’m incredibly excited about the future of interior design YouTube content and the impact it will continue to have on the industry.
I truly believe that by making design more accessible, inclusive, and empowering, these talented creators are changing the game and helping to create a world where everyone can have a home that reflects their unique style and supports their best life.
The Growing Influence of YouTube on Interior Design Trends
In recent years, YouTube has become an increasingly influential platform for interior design enthusiasts and professionals alike.
With the rise of video content and the accessibility of online learning, more and more people are turning to YouTube for inspiration, tutorials, and expert advice on transforming their living spaces.
As we look ahead to 2025, it’s clear that this trend will only continue to grow, with a new wave of talented interior design YouTubers emerging to share their unique perspectives and ideas with the world.
Statistics and Data
- According to a survey by the Interior Design Society, 85% of consumers use online resources, including YouTube, for interior design inspiration and advice (Source: Interior Design Society, 2021).
- A study by Google found that YouTube videos related to home improvement and interior design have seen a 50% increase in views since 2019 (Source: Google, 2022).
- The global interior design market is expected to reach $212.8 billion by 2025, with a significant portion of that growth attributed to the influence of online content and social media (Source: Market Research Future, 2021).
Criteria for Selecting the Top 10 Interior Design YouTubers for 2025
To compile our list of the top 10 interior design YouTubers to watch in 2025, we considered several key factors:
- Quality and originality of content
- Engagement with viewers and subscribers
- Consistency and frequency of uploads
- Expertise and credibility in the field
- Potential for growth and influence in the coming year
We also sought to highlight a diverse range of styles, backgrounds, and approaches to interior design, showcasing the incredible variety and creativity that exists within this dynamic community.
The Diversity of Styles and Perspectives Among the Selected YouTubers
One of the most exciting things about the interior design YouTube community is the sheer diversity of styles and perspectives represented. From minimalist and Scandinavian-inspired designs to bold, eclectic, and maximalist spaces, there truly is something for everyone.
The YouTubers on our list embody this diversity, each bringing their own unique voice and vision to the table. Whether you’re a fan of classic, timeless elegance or cutting-edge, avant-garde experimentation, you’re sure to find plenty of inspiration among these talented creators.
1. Studio McGee
Channel Overview and Design Philosophy
Studio McGee, founded by husband-and-wife team Syd and Shea McGee, has quickly become one of the most influential and respected names in the interior design world. With a signature style that combines classic, timeless elements with fresh, modern touches, Studio McGee creates spaces that are both beautiful and livable.
Their YouTube channel offers a behind-the-scenes look at their design process, as well as helpful tips and tricks for achieving the Studio McGee aesthetic in your own home.
Must-Watch Videos and Playlists for 2025
- “Design 101: The Basics of Interior Design”
- “Home Tour: The McGee Family Home”
- “Client Reveal: A Serene and Sophisticated Living Room”
What Sets Studio McGee Apart in the Interior Design YouTube Community
What sets Studio McGee apart is their ability to create spaces that feel both aspirational and attainable. By breaking down their design process and sharing their expert insights, they empower viewers to take control of their own spaces and create homes that truly reflect their personal style and needs.
Additionally, Shea McGee’s warm, relatable personality and genuine passion for design make their channel a joy to watch and keep viewers coming back for more.
2. Mr. Kate
Channel Overview and Unique Approach to Interior Design
Mr. Kate, the brainchild of creative duo Kate Albrecht and Joey Zehr, is a YouTube channel that’s all about empowering viewers to express their unique style and personality through interior design.
With a focus on DIY projects, budget-friendly solutions, and outside-the-box thinking, Mr. Kate proves that you don’t need a huge budget or a team of professionals to create a space that’s both functional and fabulous.
Must-Watch Videos and Playlists for 2025
- “DIY Room Makeover on a Budget”
- “Unconventional Wall Art Ideas”
- “Renter-Friendly Design Hacks”
How Mr. Kate Inspires Viewers to Express Their Creativity
What makes Mr. Kate so inspiring is their fearless approach to design and their encouragement of viewers to think outside the box and take creative risks. By showcasing a wide range of styles and projects, from bold and eclectic to minimalist and understated, they demonstrate that there’s no one “right” way to design a space.
Instead, they encourage viewers to trust their instincts, experiment with different ideas, and create spaces that truly reflect their unique personalities and lifestyles.
3. XO, MaCenna
Channel Overview and Focus on Detailed Renovations
XO, MaCenna is a YouTube channel that takes viewers on a journey through the ins and outs of home renovation and design. Hosted by MaCenna Lee, a licensed contractor and interior designer, the channel offers an in-depth look at the process of transforming spaces from start to finish.
With a focus on detailed, high-quality renovations and a commitment to educating viewers along the way, XO, MaCenna is a must-watch for anyone interested in the nitty-gritty of interior design.
Must-Watch Videos and Playlists for 2025
- “Renovation Series: A Complete Kitchen Overhaul”
- “Design Details: Elevating Your Space with Trim and Molding”
- “Contractor Tips: Navigating a Home Renovation”
XO, MaCenna’s Impact on Empowering Viewers to Tackle DIY Projects
One of the things that sets XO, MaCenna apart is MaCenna’s ability to break down complex renovation and design concepts in a way that’s accessible and empowering for viewers. By sharing her extensive knowledge and experience as a contractor and designer, she gives viewers the tools and confidence they need to tackle their own DIY projects and renovations.
Whether you’re a seasoned pro or a complete beginner, XO, MaCenna offers valuable insights and inspiration for transforming your space.
4. Lone Fox
Channel Overview and Budget-Friendly Design Tips
Lone Fox, created by DIY enthusiast and interior design lover Drew Scott, is a YouTube channel dedicated to helping viewers create beautiful, stylish spaces on a budget.
With a focus on affordable, achievable design solutions and a relatable, down-to-earth approach, Lone Fox has quickly become a go-to resource for anyone looking to transform their home without breaking the bank.
Must-Watch Videos and Playlists for 2025
- “10 DIY Home Decor Ideas Under $50“
- “Thrifted Home Decor Haul and Styling Tips”
- “Renter-Friendly Design: Transforming Your Space on a Budget”
How Lone Fox Makes Interior Design Accessible to Everyone
What makes Lone Fox so valuable is Drew’s commitment to making interior design accessible to everyone, regardless of budget or experience level.
By sharing simple, straightforward DIY tutorials and budget-friendly design tips, he empowers viewers to take control of their spaces and create homes they love without spending a fortune. Additionally, his warm, friendly personality and genuine enthusiasm for design make his channel a joy to watch and keep viewers coming back for more.
5. The Sorry Girls
Channel Overview and DIY-Centric Content
The Sorry Girls, a YouTube channel created by best friends Kelsey MacDermaid and Becky Wright, is all about empowering viewers to tackle DIY projects and create beautiful, personalized spaces on their own terms.
With a focus on accessible, beginner-friendly tutorials and a fun, relatable approach, The Sorry Girls have built a loyal following of viewers who share their passion for creativity and self-expression.
Must-Watch Videos and Playlists for 2025
- “DIY Room Decor Ideas for a Cozy Bedroom“
- “Thrift Flip: Transforming Secondhand Furniture”
- “Apartment-Friendly DIY Projects”
The Sorry Girls’ Role in Fostering a Community of Makers
One of the things that sets The Sorry Girls apart is their commitment to fostering a supportive, inclusive community of makers and DIY enthusiasts. By sharing their own struggles and successes, and by encouraging viewers to share their own projects and ideas, Kelsey and Becky have created a space where creativity and self-expression are celebrated and encouraged.
Whether you’re a seasoned DIYer or a complete beginner, The Sorry Girls offer a welcoming, judgment-free space to learn, grow, and connect with like-minded individuals.
6. Karin Bohn
Channel Overview and Insights into the Interior Design Industry
Karin Bohn, the founder and principal designer of House of Bohn, is a YouTube creator who offers a unique, behind-the-scenes look at the world of professional interior design.
With a focus on high-end, luxury projects and a commitment to sharing her expertise and insights with viewers, Karin’s channel is a must-watch for anyone interested in the business side of interior design.
Must-Watch Videos and Playlists for 2025
- “Design Process: From Concept to Completion”
- “Client Reveal: A Luxurious Home Tour”
- “Industry Insights: Building a Successful Interior Design Business”
Karin Bohn’s Influence on Aspiring Interior Designers
What makes Karin’s channel so valuable is her willingness to share her knowledge and experience with aspiring interior designers and entrepreneurs.
By offering a candid, honest look at the challenges and rewards of running a successful design business, she provides valuable guidance and inspiration for anyone looking to turn their passion for design into a career. Additionally, her stunning portfolio of high-end projects serves as a testament to the incredible potential of the interior design industry.
7. Alexandra Gater
Channel Overview and Rental-Friendly Design Ideas
Alexandra Gater is a YouTube creator who specializes in helping renters transform their spaces without sacrificing style or personality.
With a focus on budget-friendly, temporary solutions and a knack for mixing high and low pieces, Alexandra’s channel is a go-to resource for anyone looking to make the most of their rental home.
Must-Watch Videos and Playlists for 2025
- “10 Renter-Friendly Design Hacks”
- “Rental Home Tour: Maximizing Space and Style”
- “DIY Temporary Wallpaper Ideas”
How Alexandra Gater Helps Renters Transform Their Spaces
What makes Alexandra’s channel so valuable is her ability to show renters that they don’t have to settle for bland, uninspired spaces just because they don’t own their homes. By sharing creative, temporary solutions and budget-friendly design ideas, she empowers renters to take control of their spaces and create homes that truly reflect their personal style and needs.
Additionally, her relatable, down-to-earth personality and genuine passion for design make her channel a joy to watch and keep viewers coming back for more.
8. Arvin Olano
Channel Overview and Luxury Design Inspiration
Arvin Olano is a YouTube creator and luxury interior designer who shares his passion for high-end, opulent spaces with viewers around the world.
With a focus on stunning, one-of-a-kind designs and a commitment to pushing the boundaries of what’s possible in interior design, Arvin’s channel is a must-watch for anyone who appreciates the finer things in life.
Must-Watch Videos and Playlists for 2025
- “Luxury Home Tour: A Masterclass in Opulence”
- “Design Inspiration: Elevating Your Space with High-End Finishes”
- “Client Reveal: A Jaw-Dropping Luxury Renovation”
Arvin Olano’s Role in Showcasing High-End Interior Design
What makes Arvin’s channel so valuable is his ability to showcase the incredible potential of high-end interior design and inspire viewers to dream big when it comes to their own spaces. By sharing his stunning portfolio of luxury projects and offering expert insights into the world of high-end design, he provides a glimpse into a world that might otherwise feel out of reach for many viewers.
Additionally, his passion for pushing the boundaries of what’s possible in design serves as a reminder that our homes should be a reflection of our wildest dreams and aspirations.
9. Hermione Chantal
Channel Overview and Sustainable Design Practices
Hermione Chantal is a YouTube creator and eco-conscious interior designer who is passionate about creating beautiful, sustainable spaces that prioritize both style and environmental responsibility.
With a focus on natural, non-toxic materials and a commitment to reducing waste and energy consumption, Hermione’s channel is a must-watch for anyone interested in creating a home that’s both beautiful and kind to the planet.
Must-Watch Videos and Playlists for 2025
- “Sustainable Home Tour: Eco-Friendly Design Inspiration”
- “Zero-Waste Home Decor Ideas”
- “Eco-Friendly DIY Projects for a Greener Home”
Hermione Chantal’s Impact on Promoting Eco-Conscious Interior Design
What makes Hermione’s channel so valuable is her ability to show viewers that sustainability and style don’t have to be mutually exclusive. By sharing her expertise in eco-friendly design and showcasing a wide range of sustainable materials and practices, she empowers viewers to make more conscious choices when it comes to their homes and the environment.
Additionally, her passion for creating spaces that are both beautiful and responsible serves as a reminder that our homes can be a reflection of our values and a force for positive change in the world.
10. Jenna Kutcher
Channel Overview and Approachable Design Tips for Everyday Life
Jenna Kutcher is a YouTube creator, podcaster, and interior design enthusiast who is passionate about helping viewers create beautiful, functional spaces that support their everyday lives.
With a focus on approachable, real-life design solutions and a commitment to empowering viewers to take control of their spaces, Jenna’s channel is a must-watch for anyone looking to create a home that truly works for them.
Must-Watch Videos and Playlists for 2025
- “10 Simple Ways to Refresh Your Space”
- “Home Organization Tips for Busy Families”
- “Design Inspiration: Creating a Home That Supports Your Goals”
How Jenna Kutcher Connects Interior Design to Personal Well-Being
What makes Jenna’s channel so valuable is her ability to show viewers that interior design is about so much more than just aesthetics. By sharing her own experiences and struggles with creating a home that supports her family’s needs and goals, she empowers viewers to think more deeply about the ways in which their spaces impact their daily lives and overall well-being.
Additionally, her focus on approachable, real-life design solutions serves as a reminder that creating a beautiful, functional home doesn’t have to be complicated or expensive.
Conclusion
As we look ahead to 2025, it’s clear that these top 10 interior design YouTubers will continue to have a significant impact on the way we think about and approach interior design. By sharing their unique perspectives, expertise, and passion for creating beautiful, functional spaces, they inspire and empower viewers around the world to take control of their homes and create spaces that truly reflect their needs, values, and aspirations.
If you’re looking for interior design inspiration, advice, or guidance in 2025, we highly encourage you to explore and learn from these incredible YouTube channels.
Whether you’re a seasoned design enthusiast or a complete beginner, there’s something valuable to be gained from each and every one of these talented creators. So why not start your journey today and discover the incredible potential of your own space?
The Future of Interior Design YouTube Content and Its Impact on the Industry
As the influence of YouTube on the interior design industry continues to grow, it’s exciting to think about the ways in which these creators and others like them will shape the future of design content and education.
By making high-quality, expert-level design advice and inspiration more accessible than ever before, they are democratizing the industry and empowering people from all walks of life to create homes they love. As we move forward into 2025 and beyond, we can’t wait to see what new innovations, ideas, and perspectives these talented creators will bring to the table.
Quotes
“Interior design is about so much more than just making a space look pretty. It’s about creating a home that supports your life, your goals, and your dreams.” – Jenna Kutcher
“Sustainability and style don’t have to be mutually exclusive. By making conscious choices about the materials and practices we use in our homes, we can create spaces that are both beautiful and kind to the planet.” – Hermione Chantal
“At the end of the day, your home should be a reflection of you. Don’t be afraid to take risks, experiment with new ideas, and create a space that truly feels like your own.” – Kate Albrecht, Mr. Kate
