Business & Finance

Top 7 Main Tools to Start Your Online Shop

E-commerce or online shopping has gained massive popularity from around the world. According to the 2017 statistical report, e-commerce sales topped with $2.3 trillion, and by 2021, it is expected to increase by $4.5 trillion. There are numerous ways to start a business, and what better way than to start one online and turn your capabilities and interests into a source of income. Although managing an online business is appealing, and the majority of the people would like to own one, but it is a challenging task. It requires hard work, the right tools, and maybe a little luck. Deciding what products are to be sold, selection of the e-commerce solution, building the store, picking a domain name, and promoting the business are some of the essential steps one may do to kick start the online shops.

1 Google Analytics

It provides an e-commerce platform that checks the number of people using the website and how they use it to improve the experience of the customers. It organizes, manages, analyzes the data quickly, and processes shareable reports with different reporting tools. It is designed to integrate well with other partner products, which saves time and increases efficiency.

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2 Authorize.net

Every online shop needs a source to receive payments, and Authorize.net is the leading, oldest, and trusted payment gateways. It allows customers to make payments using credit cards or Paypal. According to their website, they cater to more than 400,000 merchant customers. Its top features include accepting online payment processing, E-check processing, mobile payment, and mailed payment processing are of particular interest to online store owners. Fraud Detection, automated recurring billing, customer information manager, and a procession of new currencies can be handled by the tool.

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3 Canva

No need to hire graphic designers to make a website look pretty when one has Canva. It is a platform that helps to place professional pictures for blogs, social media accounts, and websites. It is used by both professionals and non-designers to use the tools for print and web media design.

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4 ZenDesk

ZenDesk is a platform that helps to interact with customers via phone, email, chat, social media, or any other channel. It is a system that tracks, prioritizes, and effectively solves customers’ queries. It helps in improving the support operations in businesses, be it start-up or enterprises. The products ensure smooth customer conversations across channels.

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5 LastPass

Making sure one’s website is secure and protected from troublemakers is crucial. They can get hold of the passwords to destroy the site or make the business look bad. LastPass can secure passwords. It protects, remembers all passwords and auto-fill whenever a master password is typed. It works on any device. It simplifies online shopping by filling all payment and shipping details. It is the most preferred password manager as 16.5 million people trust the tool, and 43,000 businesses use it.

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6 Google Keyword Planner

The Google Keyword Planner allows one to type in the targeted keywords. It also lets one know what people are searching for most frequently, as SEO is important in online stores. The keyword planner gives related keywords that can put in product pages and blog posts. The search can also be filter based on demographics, location, and much more.

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7 Trello

Every business, whether big or small, needs a tool for project management, and Trello is the best option. It is an interactive tool that manages the tasks needed to be completed soon. It is one of the most visual ways for teams to work on any project. It can also be integrated with other applications such as Harvest that tracks time and sends invoices.

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